TORONTO – CBC/Radio-Canada has united its English-French digital sales teams to make it easier for Canadian advertisers to reach its audiences.
For agency partners west of Quebec, the integrated team will bring new sales opportunities and provide a single point of contact that can deliver both English and French digital solutions, the Corp’s announcement reads. The team will be led by Michka Mancini, director of sales, digital media.
“This new initiative demonstrates our commitment to investing in digital media,” said Alan Dark, executive director of CBC Revenue Group, in the announcement. “It will enable us to scale meaningful digital solutions across…
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TORONTO – Future success in the digital media world isn’t about the gadgets – it’s all about the content and user experience. That was the consensus among a group of industry experts who gathered Wednesday afternoon for a panel discussion during the Digital Media Summit, as part of Slacker Canadian Music Week in Toronto.
“There’s nothing clever technologically about the Apple iPhone, fundamentally,” said James Cridland, radio futurologist and managing director for MediaUK, a media industry information web site. “It’s the user experience that makes that product a brilliant product, in comparison to the old clunky things we used to have…
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CONVINCING SENIOR FOLKS in the broadcasting industry to talk – on the record – about the Canadian Broadcasting Corporation is no easy task. It’s not that no one has an opinion (quite the opposite, of course), it’s just that few are willing to be quoted.
Heap too much praise on the CBC and you’re some kind of apple-polisher, angling for a job or some other favour. Heaven forbid if you’re a private broadcaster who praises the CBC. That’s just not done. They are the enemy, after all! On the other hand, leveling criticism at the Corp. in a public forum…
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TORONTO – CBC’s new digital music service seems to have struck a chord with Canadian music lovers.
Since its official launch just over a month ago, more than 650,000 Canadians have visited CBC Music. The service has also generated more than 3.5 million page views, with a cumulative listening total of 3 million hours of music.
Rock, Classical, Singer-Songwriter, Jazz, Pop and Country were the most popular of the service’s 14 genre-based music communities visited. CBC Music also offers 40 different web radio stations, live performance videos, and concerts on demand.
“We created CBC Music in order to better provide Canadians with…
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TORONTO – The North American Broadcasters Association (NABA) has named Michael McEwen as its director general effective March 26, 2012.
McEwen’s broadcast experience includes a career with CBC/Radio-Canada both in production and in the executive offices, a long association with NABA as a past director, president and secretary general, and an innovator in implementing new technologies such as the introduction of digital HD television in Canada. Since 2010, he has been the chairman of UK-based consultants Media Asset Capital.
“Michael brings to NABA a depth of broadcast experience and understanding of the industry at a time our members are challenged by change…
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OTTAWA – Canadian subscribers to Netflix consider the video streaming service as more of a television service than an Internet service, according to a new report by the Media Technology Monitor (MTM).
The report, entitled ‘Internet TV Has Changed: The Rise of Netflix’, found that Netflix is particularly attractive to heavy TV viewers, with Netflix viewers reportedly watching 28% more television than the average Canadian when their Netflix viewing is included.
“More than four out of five Netflix subscribers also subscribe to TV from a regular provider, like cable or satellite,” said Mark Allen director of research and strategic analysis at…
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TORONTO – RTNDA Canada, The Association of Electronic Journalists, has named its Prairie region award winners honouring the best programs, stations and newsgathering organizations in both radio and television.
"These awards are named after some of the pioneers and innovators in our industry, and some of them were the founders of our association fifty years ago," said RTDNA Canada president, Andy LeBlanc, in the announcement. "We're pleased to continue celebrating excellence in electronic journalism. Our founders would be proud of the quality of award winning local news coverage today."
The annual awards will be presented in Winnipeg on April 14, 2012.
The television…
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TORONTO – One of the applicants vying for a spot in the Toronto radio market has launched a grassroots campaign designed to elicit support from its future listeners.
Biz88 FM, the all-talk business news and information station proposed by independent broadcaster Channel Zero, launched the campaign on Monday encouraging supporters to visit its website and send a letter of support to the CRTC on its behalf.
“The CRTC takes your comments seriously – please show them your support for Business News in Toronto”, reads the web page which requests participation prior to April 2, 2012. The CRTC has confirmed…
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HAMILTON – CBC’s blog about its new Hamilton digital service makes much ado about its new home, a renovated 120-year-old building at 118 James St. N. The Corp’s Steeltown home is in the middle of an area home to artists, coffee shops and some of the ethnic restaurants, stores and businesses that built Hamilton and are together working hard to lead the revitalization of Hamilton’s bedraggled downtown core.
The rough-cut maple floors, tin ceilings and decorative, 20-metre-long beveled glass transom from the 1920s all nod to a more prosperous time in the city’s history. Whether it’s just filler or a…
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TORONTO – Rogers-owned easy-listening pop music station CHFI-FM held on to top spot in the Toronto radio market with a 15.8% share, according to the Winter 2012 portable people meter (PPM) report released by BBM Canada.
For the 13 week period from for November 28, 2011 through February 26, 2012, Toronto’s second spot went to CBC Radio One (CBLA-FM) with an 11% share. Bell Media’s CHUM-FM rounded out the market’s top three stations with a 9.8% share.
Soft rock station CHQM-FM, also owned by Bell Media, ranked first in Vancouver with a 12.4% share, followed by CBC Radio One (CBU) with…
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