GATINEAU – As of yesterday, CBC is no longer allowed to air advertising on Radio 2 and ICI Musique.
The CRTC granted the CBC’s request back in 2013 to sell national advertising on the services until August 31, 2016. The Corp. complained at the time its parliamentary appropriation had been shrinking every year, and it needed a financial boost to make certain ends meet.
Advertisers, however, did not exactly beat down the CBC sales doors to buy ad time. According to the CBC’s Commission filing earlier this year to extend the permission to…
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TORONTO – The strong performances of Canadian athletes at the Rio Olympics combined with website streaming options and a favourable time zone helped to generate very strong audiences for sponsors and advertisers on TV, digital and social channels, according to a new survey released Wednesday.
Solution Research Group’s Sports Marketing Report – Rio Olympics Edition found that eight-in-ten Canadians (79%) nationally said they followed "at least some" of the Olympics on TV or via online or mobile sources, higher than London in 2012 (76%), Beijing in 2008 (74%), and last summer’s Pan Am Games (60%) and the 50% who said…
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TORONTO – CBC/Radio-Canada is readying more than 700 hours of coverage of the Rio 2016 Paralympic Games, more than has ever been made available before in Canada for a Paralympic Games, the public broadcaster said Tuesday.
Coverage begins Wednesday, September 7 with the opening ceremony at 6:30 PM ET (live in ON and east, 6:30 PM local to the west), and continues with daily coverage through to the closing ceremony on Sunday, September 18.
Television coverage will be available daily via CBC, Sportsnet One and AMI-tv. CBC's digital platforms will provide daily live coverage with up to 11 simultaneous live streaming…
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STARTING SEPTEMBER 7, BROADCAST distributors (a.k.a. cable, IPTV and satellite TV providers) will go before the CRTC trying to convince the regulator they are providing consumers with the choice required under rules adopted last year and that no further regulation is necessary.
Groups representing consumers will be there too, arguing, among other things, the way BDUs are offering the new so-called skinny basic package is inadequate. The Consumers Association of Canada (CAC) and the Public Interest Advocacy Centre (PIAC) say the Commission needs to address the issue of unfair practices being employed by some BDUs.
The groups say that…
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CBC'S OLYMPIC COVERAGE this month is a good starting point for a wider discussion about Canadian broadcasting in our multicultural country.
If we want to be consumer-centric in our approach to regulating the broadcast system, and multiculturalism is one priority pillar of the system, then it stands to reason that all Canadians would be better served if program rights holders were prohibited from squatting on unexploited multilingual rights – especially in the case of major global events.
This past month, Canada missed a great opportunity to use this global unifying event to assist in the never ending effort to…
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TORONTO – The Rio 2016 Olympic Games have become the most-watched summer Olympic Games in Canadian history, CBC said Tuesday.
From the Opening Ceremony on August 5 to the Closing Ceremony on August 21, CBC/Radio-Canada's coverage of the Rio 2016 Olympic Games reached 32.1 million Canadians across all networks and platforms.
The 2+ average full day audience for CBC's Rio 2016 English-language television broadcasts (1.271M, main network only) increased by 11% over the London 2012 Olympic Games (1.146M, main network only). In primetime, the 2+ average audience (2.315M, main network only) increased by 23% over London (1.879M, main network only).
In addition,…
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TORONTO and LOS ANGELES – Netflix has signed on as the global partner of CBC’s new dramatic television series Anne, based on Lucy Maud Montgomery's timeless classic novel Anne of Green Gables.
CBC greenlit the eight-episode, one-hour series earlier this year, and production is scheduled to begin next month in Ontario. The show will air in Canada on CBC in 2017 and stream globally on Netflix.
Emmy Award and Golden Globe winner Moira Walley-Beckett (Breaking Bad, Flesh & Bone) is writing the entire first season of the series which will be produced by Miranda de Pencier (Beginners, Thanks For Sharing) under…
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TORONTO – The CBC's broadcasts and livestreaming of The Tragically Hip: A National Celebration on Saturday night reached 11.7 million Canadians, or one third of the population, according to preliminary audience figures from Numeris released by the public broadcaster late Sunday.
The live, commercial-free presentation aired on TV and radio plus streamed on the CBC’s website, apps, YouTube channel and Facebook page. The nearly three-hour TV broadcast attracted an average minute audience of 4.04 million, and was also streamed 900,000 times in Canada and around the world.
“It was an honour and a privilege for CBC to bring this unprecedented event to audiences across the…
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“When the colour of the night
And all the smoke for one life
Gives way to shaky movements
Improvisational skills
A forest of whispering speakers
Let's swear that we will
Get with the times
In a current health to stay
Let's get friendship right
Get life day-to-day”
“IT’S A GOOD LIFE If You Don’t Weaken” may be one of the few wonderful Tragically Hip songs the band left tucked under Gord Downie’s magic hat on Saturday night. But the transcendent nature of the show from Kingston was rife with other epiphanies, not the least of which concerns a late-breaking story on our CBC.
We spend so much time today –…
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TORONTO – Fans of the Tragically Hip in Canada and around the world will be able to take in Saturday’s concert in Kingston, ON live and commercial free across all CBC platforms beginning at 8:30 pm ET on August 20.
The public broadcaster confirmed that The Tragically Hip: A National Celebration will broadcast nationally and stream globally across CBC, CBC Radio One, CBC Radio One on SiriusXM Channel 169, CBC Radio 2, CBCMusic.ca/thehip, ICIMusique.ca, CBC Music’s YouTube channel and Facebook page, and the CBC Music…
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