TORONTO – As the new generation of multimedia consumers demands increasingly faster and broader access to interactive content, the creators and distributors of that content are struggling to keep up.
At the same time, marketers are wrestling with how to capitalize on branding opportunities presented by the myriad content delivery channels now available to consumers.
“The consumer has taken control,” said Brent Lowe-Bernie, president of comScore Media Metrix Canada, speaking at last week’s Interactive Content Exchange 2007 (ICE 07) conference held in Toronto.
“Consumers are totally platform agnostic – they don’t care, they will consume the content available,” Lowe-Bernie…
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MARKHAM – Mike Kent has been appointed account manager of outside plant and fiber construction products, central region at TVC Canada and takes on the role of expanding TVC’s footprint in the Canadian outside plant marketplace.. He reports to Canadian vice-president of sales and business development Luc Morissette.
Kent will be working out of the Markham office of TVC, a company that provides integrated business solutions to the North American broadband telecommunications industry.
"We are delighted to add Mike to our growing Canadian team," said Morissette. "TVC has very aggressive growth expectations and we anticipate a significant portion of this growth to come…
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OTTAWA – The Canadian Copyright Board has ruled that 8.8% of the price of a song that is permanently downloaded must go back to the copyright holders. It also set a minimum fee of 4.5 cents per file in a bundle and 5.9 cents per permanent music download in all other cases.
In its March 16 decision on royalties for online music services for the years 2005 to 2007 (to be paid retroactively), the board set rates of 5.9% of the month’s subscription price for limited music downloads that require an online subscription and 4.6% for on-demand streaming music….
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ST. JOHN’S – MTS Allstream Inc. heads a group that has signed a multi-million dollar, three-year deal to provide the Newfoundland and Labrador government with Information Technology (IT) and Information Management (IM) services.
MTS Allstream’s partners in the agreement are three Newfoundland-based companies: Plato Group Inc., Infotech Canada Inc. and Tamarack Geographic Technologies Ltd.
“We firmly believe that modern IT and IM services in this province will help pave the way to greater economic diversification, and we are proud to further invest in this important industry,” said Newfoundland and Labrador Premier Danny Williams in a statement.
The consortium will…
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CALGARY – Calgarians want CHUM’s new Calgary FM radio station to follow the Hot Adult Contemporary format based on votes received so far in an online poll, according to the station’s program director Rob Mise.
When the new FM station hit the airwaves on March 12, it encouraged listeners to indicate what they wanted the station to sound like at www.calgary1015.com.
“This is a Calgary radio station so why not ask Calgary what it wants,” said Mise. “Thanks to the advice and information that we have been receiving, The New 101.5 FM will be a station that will reflect…
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MONTREAL – Technicians at Expertech Network Installation Inc. ratified Monday the five-year collective agreement reached with management earlier this month, preventing closure of the company that handles equipment installations for Bell Canada.
The deal includes a wage freeze with just a 2% raise in the fifth year for class ii technicians, salary increases of 8% over the five years for class I technicians, a guarantee that 90% of Bell’s work will be given to Expertech technicians and the reassignment of 125 Expertech workers on a Bell network preventative maintenance project.
About 79% of Expertech’s technicians, members of the Communications,…
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OTTAWA – Prime Minister Stephen Harper’s budget was criticized Monday by the arts community for not providing increased and stable funding to the Canadian Television Fund (CTF), Telefilm Canada and the Canadian Broadcasting Corp.
While Canadian Heritage Minister Bev Oda announced last month public funding of the CTF would be extended for two more years, there was no increase.
“The Canadian Television Fund has not received any increases since 1996. The CTF desperately needs enhanced, long-term, stable funding,” said Stephen Waddell, national executive director of the Alliance of Canadian Cinema, Television and Radio Artists (ACTRA).
He added the government’s…
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HALIFAX – Seeking qualified candidates to fill positions in customer care, marketing, finance, human resources, and information technology, EastLink will host a career fair on Tuesday, March 20th in the Cornwallis Room at the World Trade and Convention Centre from 10 a.m. to 7 p.m.
“The Career Fair will provide an excellent opportunity for people to learn more about the variety of positions available with EastLink. We have enjoyed a tremendous response to these events in the past,” said Donald Rankin, the company’s human resources director. EastLink last hosted a Career Fair in March 2006.
“EastLink is continuing to…
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TORONTO – CBC News anchor Peter Mansbridge has been named the recipient of the 2007 President’s Award by RTNDA Canada.
The award is presented annually to an individual with a record of distinguished service to the broadcast news industry and who promotes excellence in broadcast journalism. As most know, Mansbridge is a veteran reporter and newscaster with almost 40 years in broadcasting,
The award will be formally presented to Mansbridge on Friday, June 22 at the 2007 RTNDA National Conference at the Sutton Place Hotel in Vancouver.
He started his journalistic career as a teenager in Churchill, Manitoba in…
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GATINEAU – Under increasing pressure from many groups (including many politicians) the CRTC today announced a new proceeding to review consolidating media ownership in Canada.
That means it won’t look at the issue under the auspices of the proposed CTVglobemedia purchase of CHUM. That hearing goes April 30th.
The scope of this new proceeding will be set out in a notice of public hearing to be issued shortly. A public hearing will follow in the fall of 2007.
"The current wave of consolidation in the Canadian broadcasting industry (CTVgm/CHUM, CanWest Global/Alliance Atlantis and Astral/Standard), and the possibility of more…
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