Telus boards Discovery’s Cash Cab

TORONTO – A new multiplatform advertising deal between national telco Telus and Discovery channel will weave the telecom firm’s brand into all iterations of the specialty service’s newest series,… Continue Reading

CCSA conference fast-approaching

MONT TREMBLANT – The Canadian Cable Systems Alliance annual conference begins in less than two weeks. The15th annual Summit for Independent Communications is called CONNECT 2008 and is set… Continue Reading

Audiences not Xtreme enough

TORONTO – CanWest Global will pull the skateboard out from under its alternative sports channel, Xtreme, on October 9th. The seven year old channel wasn’t doing too badly, though,… Continue Reading

TVA quits the CAB

MONTREAL – The Canadian Association of Broadcasters has lost its most influential French-language member. Quebecor Media-owned Le Groupe TVA, the country’s largest private French-language TV broadcaster, informed the CAB… Continue Reading

TVC promotes Emoff

MARKHAM – TVC Canada said this week it has promoted Tim Emoff to the newly created position of vice-president, marketing and product management. Emoff, who joined TVC Canada in… Continue Reading

Trading ads for long distance

TEL AVIV, Israel – A company called Parrot-Media today launched Poketalk, a new free global calling service in Canada and the United States. This service lets users make free… Continue Reading