Radio / Television News

World Cup drawing big ratings for Sportsnet, TSN

TORONTO – With every single game live and in high definition, the World Cup has been drawing big ratings for Canadian broadcasters Rogers Sportsnet and TSN. As reported by Cartt.ca, the two sports networks got together to ensure coverage would be as deep as possible. After two rounds of play, the networks' live and encore broadcasts combined have attracted a record average audience of 550,000 viewers, eclipsing by 77% the previous benchmark recorded in France 1998 (310,000 viewers for the first two rounds). The following ratings success stories can also be reported for live game broadcasts: * TSN's and Sportsnet's combined...