The TUESDAY INTERVIEW, Thursday edition: John Cassaday, CEO, Corus Entertainment

BROADCASTERS ANYWHERE IN the western world face similar challenges. Fragmentation. Multi-platform viewing. The decline of appointment TV. PVRs. You name it. There are multiple, growing hazards for traditional broadcasters to address. On Monday, Corus Entertainment CEO John Cassaday took part in a session with international broadcasters at the Banff World Television Festival and shared his opinions on developing trends, potential opportunities and ways to hit back at threats. After the session, he had a chat with Cartt.ca editor and publisher Greg O’Brien to expand on his thoughts during the session. What follows is an edited transcript. Greg O’Brien: Did I hear...