CALGARY – Shaw Communications has officially renamed its direct to home satellite subsidiary Star Choice to Shaw Direct, as Cartt.ca reported last week. The move builds upon the extension of the brand to include the divisions of Shaw Tracking, Shaw Business Solutions and Shaw Broadcast Services, the company explained in a press release. "The renaming of Star Choice to Shaw Direct allows us to continue to offer our customers the same outstanding service while aligning all of our product and service offerings under one single brand," said Shaw Communications president Peter Bissonnette, in the release. "This will help us strengthen...
