MONTREAL — Telus has chosen marketing analytics company Aimia as its loyalty platform partner for its new Telus Rewards Program, Aimia announced Monday in a press release.
“As part of our commitment to put customers first in everything we do, we wanted to offer a loyalty program that provided added value to our customers,” Simone Lumsden, vice-president of customer relationship marketing and engagement for Telus, said in the news release. “Aimia provided us with the expertise and marketing technology to fulfill this commitment.”
Telus customers participating in the program will be able to earn and redeem Telus Rewards points to…
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OTTAWA – An independent ISP and a big cable company are both lauding Wednesday’s CRTC’s wholesale wireline decision as a win-win.
TekSavvy Solutions hailed the ruling, saying that if implemented properly, it will allow independent competitors to take their game to the next level. Rogers Communications, on the other hand, said that the ruling levels the playing field between cablecos and the incumbent telcos.
Telecom Regulatory Policy 2015-326 determined that access to the ILECs last mile fibre facilities is an essential service and mandated access to competitors. It also ushers in a disaggregated wholesale high speed access (HSA) model…
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VANCOUVER – The partnership building Telus Garden in Vancouver has issued $225 million in green bonds, marking the first time in North America that green mortgage bonds have been used to support real estate financing.
The proceeds raised by the 500 Georgia Office Partnership, the joint venture of Telus and Westbank, will be primarily used to retire short-term construction financing for the office tower (pictured). The privately-placed 3.40% 10-year bonds will mature on July 22, 2025, and include senior notes secured by the environmentally and technology-advanced development.
“When the Telus Garden partnership was looking at options for retiring the short-term…
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OTTAWA – Canada’s largest communications companies acknowledge that high speed Internet is now critical for Canadians to participate in the digital economy, but they remain divided as to whether the basic service objective (BSO) should be amended to include broadband.
It’s already “self-evident,” according to Rogers Communications Inc., that broadband is a basic telecommunications service because Canadians require it to access government, health, education, business and entertainment services.
“High-speed broadband Internet access is a necessary prerequisite for Canadians to participate in the digital economy in a meaningful way and almost all Canadians now have access to this important service,” it writes…
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TORONTO – Telus customers travelling south of the border this summer now have a new way to stay connected.
US Easy Roam, unveiled Thursday, allows customers on a Telus consumer monthly wireless postpaid rate plans to use their rate plan while in the US for $7 a day. Once the optional service is added to their device, US Easy Roam will grant access to voice minutes, text messages and data allotment included as part of the customer's existing rate plan.
Ideal for short to medium-length trips, customer exceeding their rate plan's minute, text and data limits while in the US will…
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MONTREAL – Could Vidéotron be forced to refund cash to its TV subscribers for failing to give them proper community access television?
A grassroots community TV group that got the CRTC to declare Videotron’s MAtv community channel non-compliant with regulations has filed a class action lawsuit against the company on behalf of all subscribers in the greater Montreal area. The group is seeking a refund of part of the two per cent of gross revenues that are redirected to MAtv for greater Montreal over the past three years (roughly $4 total per subscriber), plus moral and punitive damages of $2…
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TORONTO – Bell Media’s CraveTV streaming service will be available to all Canadians with an Internet connection beginning early in 2016, the company said Monday.
When it launched last December, the service was firmly tied to a paid TV service subscription. But that strategy has changed, just weeks after Rogers and Shaw-owned shomi announced that it would open up to all Canadian Internet users this summer. It was not revealed whether CraveTV would continue with its $4 per month price tag.
“As our business model has continued to evolve, the time is right to also offer CraveTV as a standalone product,”…
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TORONTO – Children’s series The Moblees is taking its show on the road this summer plus has launched a free app for iPad for its young viewers.
The live-action interactive musical adventure series airs weekdays at 8:00 AM (8:30 AM NT) on Kids' CBC. Aimed at kids aged 3 – 5, The Moblees features fun moves, memorable music and catchy lyrics and stars five loveable characters who – along with doers at home – overcome obstacles through teamwork and movement: feisty Bailey Butterfly (Shannon Hamilton); her spontaneous younger brother, Carlin Caterpillar (Scott Farley); brainy perfectionist Gisbert Grasshopper (Chris George); tail-waggity optimist Dasha Dog (Michelle Bouey); and super smooth Sylvio Snake (Matthew Nethersole). Kids…
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VANCOUVER – Telus is offering a new app from the National Film Board that will allow Optik TV customers to stream new and classic NFB films to their televisions.
The content includes 1,100 NFB films, including Oscar-winning animated shorts, new and classic documentaries, great Canadian dramas, and films for kids. To access the NFB film app on Optik TV, customers must tune to channel 452 or 738 or press the "Apps/Interactive" button on their remote and select NFB.
“Conceived specifically for Telus Optik TV, this free streaming service is the latest in a growing family of NFB applications and digital platforms”,…
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GATINEAU – Canada’s Privacy Commissioner is praising new transparency reporting guidelines that should help Canadians understand how often, and in what circumstances, businesses provide their personal customer information to law enforcement and security agencies.
The new federal transparency reporting guidelines, released Tuesday by Industry Canada, were developed in consultation with the Office of the Privacy Commissioner of Canada (OPC), government departments and industry stakeholders. They are designed to provide direction to companies on making public information related to requests from government agencies to access customer information.
“The new transparency guidelines will help to close existing gaps in transparency reporting," said Commissioner…
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