CALGARY – Shaw Direct and Xplornet have signed a marketing agreement that they say is designed to offer more value to new and existing customers.
The two companies said Wednesday that the accord will allow them to promote the other’s services – Shaw Direct’s DTH video and Xplornet’s Internet – to their respective urban customers. While the price of the bundle was not announced, the offer will be available starting May 9, 2012.
"Partnering with Xplornet will provide our rural customers with an exclusive bundle that fits their needs – and is part of our commitment as a leader in satellite technology…
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CALGARY – Shaw Communications is also pledging to support Earth Hour on March 31 by turning off non-essential lights and signs in its buildings across Canada for the fifth year in a row.
In addition, the company announced that its 3636 Campus building in Calgary was recently awarded LEED silver certification of by the Canada Green Building Council. Shaw Tower in Vancouver and Shaw Barlow in Calgary have been recognized by the Building Owners and Managers Association for their achievements above and beyond industry best practices in sustainable and environmentally responsible building management.
"Shaw is excited to participate in Earth Hour…
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CALGARY – Customers can claim their greenside seats with Shaw and Shaw Direct's 3D broadcast of the Masters scheduled for April 4 – 8, 2012.
This year's 3D tournament broadcast will provide 14 hours of coverage, and will once again focus on the back nine holes of Georgia's Augusta National Golf Club, using different camera angles produced by the Masters.
Viewers will require a 3D-HD television and the TV manufacturer's specified glasses to watch the 3D broadcast, as well as an HD receiver, HDPVR or Shaw Gateway to view this technology. The 3D broadcast can be accessed free of charge by Shaw cable…
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CALGARY – Shaw Communications has named Jim Little as its chief marketing officer, effective April 26.
As CMO, Little will lead the strategic direction for the overall marketing and brand experience for all lines of business at Shaw. He will oversee all marketing activities to strengthen corporate brand, maximize sales, increase market share, and maintain industry leadership across all aspects of the business.
Little has held senior marketing, brand and communications roles with organizations including Bell, Alcan, Bombardier, and most recently as the chief brand and communications officer for RBC.
"We're pleased to welcome Jim to the senior leadership team at Shaw,"…
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TORONTO – Shaw Media has inked an exclusive partnership with social networking platform GetGlue which will allow viewers to ‘check-in’ with some of its most popular domestic programming.
Through its website and mobile application, New York-based GetGlue allows users to share details about the entertainment they consume, and discuss their tastes with friends and other fans. The more users check-in, the more GetGlue can recommend additional entertainment options they might be interested in.
With each check-in, users will be able to unlock and display exclusive sticker rewards for tuning in to selected Shaw Media shows, starting with the season premiere of Top Chef…
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GATINEAU – The CRTC’s Local Programming Improvement Fund (LPIF) is either a necessary source of cash desperately needed to keep some local TV stations on air, or a stimulus program circa 2008 that now should be terminated. However, if the Commission is tabulating submissions for and against (and it isn’t) LPIF the 1300-plus submissions so far on the CRTC web site land squarely on the side of maintaining it.
The fund was created almost three years ago (in the midst of the financial crisis and just prior to the destructive Stop-The-TV-Tax vs. Local-TV-Matters battle), before Shaw and Bell bought into…
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CALGARY – Shaw Communications has successfully bid to provide phone, television and Internet communications services to Snamprogetti Canada for Husky’s Sunrise Energy Project construction camp, the company announced today. The three-year agreement, financial terms were not disclosed, will service 1,500 individual camp rooms and showcase the company’s business solutions says Shaw.
Snamprogetti Canada, a contractor in the design and implementation of large oil and gas projects, is facilitating the construction of the camp. The camp will act as a residence for construction contractors at the Sunrise Energy project, an oil sands project located 60 kms northeast of Fort McMurray, Alberta.
“Up…
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CALGARY – Shaw officially rolled out its new upgraded network, which it calls Shaw EXO, on Monday to its residential cable customers.
The network offers TV viewers 1080p high definition quality on the Shaw Gateway, more on-demand content, including select content from Global, CTV and Citytv, and new service bundles. The company said that it will add WiFi to the mix soon.
“Shaw EXO is a promise that we will continue to innovate, lead and provide the latest in technology and entertainment offerings to customers,” said president Peter Bissonnette, in the announcement. “With Shaw EXO, the power of our network allows…
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GATINEAU – Shaw Communications filed an appeal to the CRTC on Friday regarding last October’s policy decision to quash usage-based billing in favour of incumbents charging independent internet service providers either a flat rate, or a rate based on capacity and the number of users.
Under the new regulatory regime, ISPs can now sell smaller providers a set capacity per month, or a simple flat fee for a set level of speed – and was officially instituted February 1st. The new policy also means smaller ISPs will have to pay more to…
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THUNDER BAY – Due to popular demand, Shaw Cable said as of January 31, customers in the Thunder Bay area will begin receiving standard- and high-definition U.S. feeds for ABC, CBS, NBC, FOX and PBS from Minneapolis.
In July, to comply with regulatory requirements, the feeds for these American channels were switched to markets in the same time zone as Thunder Bay (to Detroit stations). Due to local response to the changes, Shaw applied for and was granted an amendment from the CRTC to allow customers in the Thunder Bay area to receive U.S. channels from Minneapolis, as they had…
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