TORONTO – Shaw Media has expanded its partnership for Canadian digital sales with CBS Interactive by adding a number of new websites, including CBSNews.com and CBSSports.com, to the Shaw Premium Audience Network (S.P.A.N.).
The other new sites include CNET; CHOW.com; GameSpot.com; MaxPreps.com; Metacritic.com; TechRepublic.com; ZDNet.com and UrbanBaby. Since its launch last May, Shaw Media says that S.P.A.N. has more than quadrupled its online reach and now offers advertisers access to more than ten million total unique visitors per month, particularly highly captive male audiences.
"S.P.A.N. is a powerful tool for cross-platform message delivery,…
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CALGARY – Shaw opened the doors on its first interactive retail location in Calgary on Tuesday.
Located in Sunridge Mall, the new store shows off Shaw's products and services via interactive displays, while product and service specialists offer hands-on training and technical support. In-store terminals also provide easy options for bill payments.
"Shaw's products and services have evolved to best serve the changing needs of our customers and now our retail locations will also reflect those same changes through a unique technology experience," said president Peter Bissonnette, in the announcement. “We're excited to showcase the power of Shaw to customers through…
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TORONTO – Shaw Media is launching a new digital channel backed by National Geographic that will fight tooth and nail to bring television viewers the best in wildlife programming.
Set to launch May 7 on Shaw and Shaw Direct, Nat Geo Wild uses spectacular cinematography and compelling storytelling presented by top wildlife experts to bring viewers exciting encounters and insights from every corner of the animal kingdom.
“Canadians have a remarkable appetite for family-friendly wildlife programming, and we are thrilled to connect our viewers with the foremost experts on the subject with the launch of Nat Geo Wild,” said Shaw Media…
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TORONTO – CBC/Radio-Canada, Rogers Media and Shaw Media are teaming up on a new venture that allows advertisers to bid for space on their respective digital advertising inventory in real-time.
Called the Canadian Premium Audience Exchange (CPAX), the gateway allows access to over 100 domains in both English and French, reaching an audience of more than 15 million Canadians. Scheduled to launch on May 16, CPAX allows advertisers one-stop shopping to reach a targeted audience, while users receive advertisements that are most relevant and of interest to them.
The three media companies will direct a portion of their inventory into CPAX but…
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TORONTO – Independent producers who attended a special Banff Media Festival preview event and reception in Toronto on Wednesday were likely very encouraged to hear top Canadian media executives speak about the value they place on high-quality original programming.
During a special media leader panel discussion, David Purdy, senior vice-president of content for Rogers Communications, cited several examples of successful TV channels – all of which feature a high percentage of original TV series content in their daily broadcast schedules. “If you look at A&E, they used to carry Murder She Wrote and CSI,” Purdy said. “A&E is now going…
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OTTAWA – Shaw Communications has received CRTC approval to buy out the half of specialty channels Mystery and The Cave that it doesn't already own.
Both English-language category A channels are currently jointly controlled by Shaw Communications and Quebecor’s TVA Group. In its decision, the Commission valued Mystery at approximately $36 million and The Cave (formerly known as Men TV) at just over $4 million.
The Commission also approved Shaw’s request to spread out the payment of its tangible benefits associated with the transactions over the next seven broadcast years, and to renew the channels’ broadcasting licences through August 31,…
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CALGARY – Led by its cable division, second quarter revenue and profits saw increases topping 3% at Shaw Communications.
Consolidated revenue for the three months ended February 29, 2012 were $1.23 billion, up 2.9% from the same period last year, while total operating income before amortization dropped 2% to $493 million.
Net income from continuing operations increased 3.5% to $178 million from $172 million for the same period last year. Excluding the non-operating items, net income from continuing operations would have been $178 million compared to $171 million year-over-year.
Rate increases and customer growth in Internet and digital phone helped to drive…
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OTTAWA – Bell ExpressVu and Shaw Satellite Services have both applied to the CRTC to renew their respective satellite relay distribution undertaking (SRDU) licences which expire August 31, 2012.
Bell ExpressVu has proposed an amendment to the wording of a condition of licence authorizing the distribution of U.S. over-the-air television programming undertakings, while Shaw has proposed amendments to its conditions of licence relating to the distribution of Canadian and non-Canadian television and radio services, plus asked to delete conditions relating to the requirement to contribute to Canadian programming and to the filing of reports.
On Wednesday, the CRTC reminded both companies…
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CALGARY – Shaw has kicked off its second campaign aimed at stocking the shelves of local food banks across the country.
In association with Campbell Canada, Food Banks Canada and shipping partner Purolator, Shaw is asking Canadians to participate in its four week long Fill the Food Banks campaign which begins this week and wraps up at the end of Hunger Awareness Week on May 11, 2012.
A Fill the Food Banks video will be released Thursday on Shaw’s YouTube page. For every unique view of this video throughout the campaign, Shaw will donate one dollar and Campbell Canada will donate…
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GATINEAU – Do customers want more choice or more channels? Are the two questions mutually exclusive?
If that sounds like an odd pair of questions because choice and channels can’t be unlinked like that, hear us out, because those two queries are what repeatedly sprung to mind reading the progress reports submitted to the CRTC by Bell Canada, Shaw Communications, Rogers Communications and Vidéotron on the vertically integrated companies’ moves to allow more programming choice and flexibility for their customers.
When it released its new policy on vertically integrated media and distribution companies last fall, the CRTC gave the big four…
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