WHILE THAT LOGIC HAS BEEN applied to real estate, sports networks are using it when it comes to insulating themselves from ever-increasing rights fees.
Buoyed by the success it has achieved since the late Ted Rogers bought the Toronto Blue Jays basically as programming for Sportsnet back in 2000 (not to mention as part of the huge “Rogers” branding exercise as wireless phones took off), the media company is looking at owning even more sports properties – and in a deeper fashion.
It began last year when Sportsnet got wind that that the Grand Slam of Curling might be coming on…
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EDMONTON – The Edmonton Oilers will face off in a new downtown arena named Rogers Place when the puck drops to start the 2016 NHL season.
This announcement extends Rogers 13-year telecommunications sponsorship deal signed in October which includes extensive brand and advertising placements, arena signage, concourse, rink, in-ice, in-bowl and in-game applications. Rogers is also the presenting sponsor of Oilers television broadcasts, the Oilers website and the team’s mobile app. Rogers also owns the naming rights to Rogers Centre stadium in Toronto and Rogers Arena in Vancouver.
“Today's announcement builds on our long-term commitment to the Edmonton Oilers, its hockey fans and…
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Will its popularity save the bundle or will its rising costs help kill it? An exclusive Cartt.ca investigation into how the sports fan supports the whole system.
IT’S RATHER UNLIKELY the typical member of Leafs Nation has any idea that his devotion to the blue-and-white leads to the making of the likes of Bomb Girls, Murdoch Mysteries, Orphan Black, Rookie Blue, Destinées, Heartland, Toute la verité and dozens of other Canadian TV series.
However, the money which that fellow and all sports fans (true blue, bandwagoners or casual viewers) pay for the likes of TSN, Sportsnet, their offshoots and other smaller…
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A FEW YEARS AGO, when digital video recorders first appeared on the scene, many predicted big trouble for the TV industry. Broadcasters sued or threatened to.
After all, if people could record their favourite shows and zip through commercials when watching them hours or even days later how long would it take advertisers who want their messages to be seen and acted on rightnow to lose faith in television's all-encompassing power?
But while many feared the power of the DVR (or PVR), those on the sports side almost welcomed it as an affirmation of the drawing power of that content. They…
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THE SHEER SIZE OF the recent National Hockey League broadcast rights deal with Rogers Communications — an unprecedented $5.2 billion for 12 years – is enough to bend the mind of even the most plugged-in industry watcher.
But what's equally staggering is how fast this all came together. The biggest deal in Canadian broadcast history was conceived and born in the space of about two months. “I've never seen a deal come together this quickly or this smoothly," says Rogers Media president Keith Pelley. “It's really amazing when you think about it."
Driving the need for speed was the lack of…
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TORONTO – Rogers’ new 12-year $5.2 billion broadcast and multimedia deal with the NHL may have grabbed headlines across the country, but will likely have little impact on the company’s bottom line, say industry analysts.
Rogers Communications executives said Tuesday the deal will be immediately EBITDA-accretive to its Media division, predicting an influx of $25 – $35 million in the first year, rising to more than $60 million per year after that. But Dvai Ghose, managing director/head of research for Canaccord Genuity, pointed out that Rogers Media only accounted for 4% of the parent company’s 2013 third quarter adjusted EBITDA.
In…
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TORONTO – One third of full time employed Canadians would give up salary, vacation or benefits to work remotely, according to a survey conducted by Harris Decima on behalf of Rogers Communications.
The Rogers Connected Workplace report evaluates Canadians’ insights and attitudes towards technology driving the move to a connected workplace. It also found that over half of Canadians – including both Baby Boomers and Generation Y – think it’s important to work with the latest technologies and do so from anywhere, but they don’t have access to resources or workplace policies to make this a reality. And these elements…
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MONTREAL – This could be the final year for the puns of Ron McLean and the bombast of Don Cherry.
While Rogers Communications and the CBC have come to an agreement where Hockey Night In Canada will remain a staple on the public broadcaster for four more years, viewers will likely be in for a shock – just as the folks working the program at CBC were surprised this morning.
In a memo to staff, CBC CEO Hubert Lacroix called today’s announcement that Rogers has signed an exclusive $5.2 billion 12-year contract with the NHL for the broadcast and multiplatform…
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TORONTO – It’s a stunning deal in its breadth and depth. Rogers Communications and the National Hockey League today announced a 12-year $5.2 billion broadcast and multimedia agreement that includes all national rights to NHL games on all platforms in all languages.
The agreement, the largest media rights deal in league history, begins with the 2014-15 season and continues through the 2025-26 season. This marks the first time a premium North American-wide sports league has granted all of its national (Canadian) rights to one company on a long-term basis, says the press release.
Rogers also announced today it picked CBC…
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TORONTO – According to, well, “TSN hockey insider” Bob McKenzie, the National Hockey League will announce on Tuesday that the CBC and Rogers Media have teamed up to grab the national television rights to NHL hockey games in Canada.
While we don’t know the details at this point, another source with knowledge of the talks said it’s expected that Hockey Night In Canada will continue on the CBC for the length of the deal (which is not yet known) and that Rogers Sportsnet will become the home of NHL hockey for the foreseeable future (its regional networks have local rights…
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