Rogers announced Thursday it is offering Xfinity customers Netflix, Disney+ and Apple TV+ in one plan for a lower price than if purchased separately.
The cable giant said customers seeking to add the new Rogers Xfinity StreamSaver plan to their internet or TV packages are looking at $22 per month, saving more than 30 per cent compared to the $32 they would spend if they purchased each streaming service separately. The plan is also available as a standalone option and is already included in the Ultimate TV plan.
The savings are based on a before-tax Netflix with ads plan at $8 per month, Disney+ with ads at $9, and Apple TV+ at $15. Those who want to go ad-free would just pay the difference.
The StreamSaver plan is available in British Columbia, Alberta, Saskatchewan and Manitoba, and will be rolling out across the country later this year, the company said in a press release.
“The Rogers Xfinity Stream Box delivers a fully integrated viewing experience, letting customers search and watch across streaming services without switching between apps,” the release said.
Rogers joins Telus and Bell in providing some of the most popular streaming television offers together for better value.
Earlier this month, Bell announced it was offering its Crave streaming service with Netflix and Disney+, with an ad-supported version priced similarly at $22 and a premium option at $50.
Bell announced in June it was planning to launch later this year a streaming bundle that would include Crave, TSN and Disney+. That announcement followed the January launch of its Crave-TSN ad-supported and ad-free streaming bundles.
The moves by Rogers and Bell come after Telus recently launched its all-in-one entertainment bundles combining popular streaming services and live TV channels in Ontario and more regions of Quebec.
Telus, which called the package a “disrupter” in the Canadian entertainment market, has also offered its Stream+ bundles since April 2022, including a package combining Netflix, Disney+ and Amazon Prime Video that launched in January 2024.
The streaming bundle has emerged against a backdrop of – and to offset – Canadians cutting the traditional cord and subscribing directly to these foreign streaming services.
Andy Garrett, Eastlink’s vice president of product management, said earlier this summer that these kinds of deals are “extremely key” for smaller BDUs like Eastlink, but that it has remained elusive because these foreign players allegedly prefer to do business with larger providers.
“Not being able to access and to package that content together will be a gap as we continue to move forward,” Garrett said at the time.
Screenshot via Rogers website
