Quebecor Out-of-Home division to acquire Media Group’s NEO-OOH advertising business

Quebecor Media announced last week its Quebecor Out-of-Home division has reached an agreement in principle with Montreal-based Media Group Inc. to acquire NEO-OOH’s Canada-wide out-of-home advertising business. Financial details were not disclosed about the transaction, which is subject to customary conditions and is expected to close in the coming weeks, a Quebecor Media press release said. When the deal closes, Quebecor Out-of-Home’s advertising network footprint will expand to more than 17,000 advertising faces across Canada, the release said. NEO’s out-of-home (OOH) networks include more than 3,000 advertising faces at more than 600 sites in 250 communities across nine Canadian provinces, according to...