MONTREAL – Quebec MSOs are hungry for French-language digital channels, so Astral Media’s newest pay channel, dedicated to classic films, cinépop, has been added to the cable lineup in Cogeco’s Quebec territories.
“Adding cinépop to our line-up really increases the added value of Cogeco Cable’s digital cable service. Besides offering superior sound and picture quality and being adaptable to the customer’s taste, digital cable television now offers enriched French-language content,” said Ron Perrotta, Cogeco’s vice-president, marketing.
The cinépop channel is offered free starting today, for a three-month period, at position 305. At the end of that period, on March 31, 2006, customers will be able to subscribe to cinépop on its own for $2.99 per month or as part of the new Destination Extra bundle for $4.99 per month. The bundle will also include the Mystère and Argent channels, which have been offered free since they were launched, in October 2004 and February 2005, respectively.
Cinepop is carried by Videotron and Bell ExpressVu already.