WINNIPEG – Canwest Global said yesterday afternoon it has launched a “strategic review” of its five E!-branded conventional television stations. Saying they are no longer core assets, the company…
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TORONTO – Astral Television Networks has named Gail Rivett as vice president of consumer marketing, effective immediately.
In the newly created position, Rivett will oversee the marketing, interactive, customer…
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VANCOUVER – Bell has launched its 2010 Winter Games telecommunications network, completing the migration of the Vancouver Organizing Committee’s communications needs from its commercial network to Bell’s network in "record…
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MONTREAL – Astral Media has launched a campaign designed to target media planners, using a customized viral advertising strategy.
Video clips, posted on video sharing site You Tube, plus supporting print and web creative, showcase…
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TORONTO – Popular Canadian radio host Erin Davis has been named this year’s recipient of the Rosalie Award, as part of Canadian Music Week next month.
Inspired by radio’s legendary…
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WASHINGTON – After weeks of debate and a few aborted attempts at legislation – and two years of hard work by American broadcasters and cable companies to hammer home…
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WINNIPEG – Canwest Global said today it has launched a “strategic review” of its five E!-branded conventional television stations.
Officially, the company “is exploring strategic options for five of…
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TORONTO – New innovations and approaches to audience measurement are needed to ensure advertisers are receiving a good return on their investment in today’s fragmented media world. That was…
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GATINEAU – The CRTC has issued a call for comments on how Canadian BDUs can best work around the U.S. transition from analog to digital broadcasting of its main…
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TORONTO – With all TV companies extending their businesses into other media, the need for cross-media audience measurement has never been greater than now, said Mike Bloxham, director of…
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