TORONTO – Blue Ant International said Thursday that it has added a new category of content, known as Digital Studios, ahead of MIPTV.
The catalog includes new short-form 4K and HD content in the natural history, comedy, animation, paranormal and lifestyle genres.
New short form series that will be available at MPTV include Wild Moves (6×3-5’ 4K & HD), 4K Baby Wildlife (56×60’ 4K & HD), Prank You (6×30’HD), Home Chef to Pro Chef (8×1’HD), and Paranormal Survivor: Evil Surrounds You (6×1’ 360 & HD), pictured.
“The appetite for short-form content, to fuel social media and digital platforms, continues to rise as buyers seek out this content to complement their linear television brands worldwide,” said SVP Solange Attwood, in the news release. “Our clients know that viewer consumption habits continue to rise on emerging platforms and we will continue to meet their demands and deliver this product.”
