Radio & Television

YouTube’s originals to be ad supported, available globally

SAN BRUNO, Calif. – Google’s YouTube announced last week that there will no longer be a subscription paywall in front of its scripted original content (there never has been, of course, for its user-generated stuff) and it will stream all of its offerings globally, with advertising.Last week at its Brandcast event, the company which has been stung hard in the past by allowing ads to be placed beside some truly terrible content, which meant some brands abandoned the platform altogether said it is refocused on “helping brands reach their audiences” and it announced Nielsen Total Ad Ratings (TAR) is now...

Our industry and COVID-19

We've gathered a number of links where Canadian cable, radio, television, telecom and wireless companies have posted their responses to the Covid-19 pandemic.