WildBrain names new head of Peanuts Worldwide

NEW YORK — Canadian kids entertainment company WildBrain announced today former DreamWorks and Disney executive Tim Erickson (above) has been appointed executive vice-president of brand for Peanuts Worldwide, which is majority owned by WildBrain. “Working together with the family of Peanuts creator Charles M. Schulz, WildBrain’s content and management teams and brand co-owners Sony Music Entertainment (Japan), Erickson will be responsible for sustaining a strategy true to the great heritage of the Peanuts brand — opening new licensing, partnership and retail opportunities, supporting brand marketing, and leveraging new content launches — all to expand the global presence of the Peanuts brand...