TORONTO — WildBrain Television announced Tuesday it has hired Katie Wilson for the newly created role of vice-president of channels and curation. Wilson (pictured) joins WildBrain following six years as director of kids programming for Corus Entertainment.
In her new role at WildBrain, Wilson will be responsible for curating content and providing editorial direction across WildBrain Television’s Family Channel, Family CHRGD, Family Jr. and Télémagino and their multiplatform/VOD extensions. Central to her role, Wilson will spearhead WildBrain Television’s content acquisition and original production program. Working closely with WildBrain’s global content, distribution and brand teams, Wilson will also provide critical strategic insights for the company’s core business of creating engaging entertainment for kids and families worldwide, says the news release.
Based in Toronto, Wilson will report to Deirdre Brennan, executive vice-president of content partnerships at WildBrain Ltd.
“Katie has a remarkable track record in delivering successful content and platform strategies and this expertise, combined with her talent for building strong teams and partnerships, will make her a vital part of the content management team at WildBrain Television,” said Brennan, in the release.
Wilson added: “As someone deeply committed to engaging and entertaining kids and families, I look forward to connecting with Canadian audiences and to also helping drive global opportunities for outstanding local content.”
In her previous role as director of kids programming at Corus, Wilson’s responsibilities included commissioning original content and overseeing programming strategy across the company’s flagship kids’ networks, YTV, Treehouse and Teletoon. She also oversaw the management and scheduling across partnership channels, including Nickelodeon, Cartoon Network, Adult Swim and Disney Channel in Canada.
