What will happen to TV if pro sports don’t come back?

By Greg O’Brien WHILE SOME PRO SPORTS have returned to play, like the English Premier League, the PGA, NASCAR and others, new and growing outbreaks of the Covid-19 virus in the U.S. threatens the return of the NBA, NHL and Major League Baseball, each currently planning for a July start or re-start. If marquee North American pro sports don’t come back to TV soon, as planned, there may be permanent effects on the pay-TV bundle and the overall value of the TV rights, says a recent report from Scotiabank’s media and telecom analyst Jeff Fan. There are between 8 million...