WFN signs fishing star Izumi

TORONTO – If any star and network partnership ever made sense, this one does. WFN: World Fishing Network, announced today a marketing partnership with one of the biggest names in Canadian fishing: Bob Izumi. Probably Canada’s best-known fisherman, Izumi will serve as spokesperson for WFN, appear on the network’s station IDs and be the focal point of the network’s marketing and promotions (exclusive to WFN). Additionally, Izumi’s popular weekly fishing program, The Real Fishing Show, airs on WFN during the “All Canadian Fishing” block. And, details of a Canada-wide WFN-Izumi consumer contest will be released shortly. “I’m excited to be...