Cable / Telecom News

WFN reels in new brand identity

DENVER, CO – World Fishing Networks unveiled a new look Thursday that encompasses all elements of network branding from on-air packaging, graphics, digital platforms to audio identity.The new logo features a fishing hook incorporated into a stylized 'F,' bringing focus to the foundation of the network, according the news release.  World Fishing Network's primary color palette has replaced the original orange and black mark with blue, symbolic of the natural outdoor environment and great fishing destinations.This marks the first update to World Fishing Network's brand identity since it launched in December 2005."We explored different concepts over the past year after our research led...