
OTTAWA and GATINEAU – The CRTC announced today CA Diffusion, a Laval, Quebec-based company known as Physaro, will pay a $200,000 penalty for making non-compliant telemarketing calls.
An investigation showed CA Diffusion, which “specializes in the direct sale of wellness products geared toward seniors,” violated the Unsolicited Telecommunications Rules several times between September 2018 and July 2019, according to a CRTC press release.
“During that period, millions of unsolicited calls were made to Canadians – some of which were made to telephone numbers registered on the National Do Not Call List (DNCL) and outside of the permissible calling hours,” the release says.
There were periods of time when the company, which was using call centres in Senegal and Morocco, was making calls but had not purchased a subscription to the National DNCL.
“This case was particularly worrisome as the products being sold targeted a vulnerable segment of our population,” said Steven Harroun, chief compliance and enforcement officer at the CRTC.
“CA Diffusion cooperated with our investigation, voluntarily entered into an agreement and has implemented corrective measures to ensure compliance with the rules. We continue to closely monitor organizations to uphold Canadians’ choice not to be bothered by telemarketing calls.”
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