Videotron appoints new VP, content commercialization, public affairs

MONTREAL – Videotron announced Tuesday it has appointed Isabelle Dessureault as its new vice-president, content commercialization and public affairs. Dessureault will be responsible for the distribution, commercialization and programming of content for all of Videotron’s content delivery platforms: television, Internet, mobiles and tablets. She will also oversee the Indigo pay-per-view service, Lib tv, Canada’s first channel designed specifically for mobile devices. She will continue in her role as president of MAtv, the exclusive television channel for Videotron customers. Dessureault (right) joined Videotron in 2005 as general manager, communications. In 2006, she was appointed vice-president, corporate affairs. From 2008 to 2010,...