Vidéotron abandons set-top ratings working group

By Denis Carmel

A NATIONAL RATINGS service which includes set top box data from all major TV carriers looks like it may not happen.On April 4, 2019, Quebecor’s cableco Vidéotron withdrew from the CRTC mandated Set-Top Box Working Group and stated it does not intend to provide STB viewer data to ratings agency Numeris for the proposed audience measurement system. The STB Working Group and Numeris now say they must evaluate the full impact of Vidéotron’s decision before proposing next steps, according to a letter from Shaw’s Dean Shaikh, on behalf of the STB Working Group, to the CRTC.“At a minimum, as a...