The Canadian Elite Basketball League (CEBL) and CBC Sports announced Tuesday a five-year broadcast partnership that will see marquee games air on CBC TV, including the league’s first best-of-three CEBL Finals, and all games live streamed on CBC Gem and the CBC Sports YouTube channel.
The new agreement marks the return of CBC Sports as the league’s broadcast partner. CBC Sports was the official broadcaster for the CEBL’s inaugural seasons from 2019 through 2022. Bell Media’s TSN and RDS were the league’s broadcast partners from 2023 through 2025.
Under the new partnership, for the next five years CBC Sports will offer select regular-season games on CBC TV and all regular-season and playoff games on CBC Gem and CBC Sports YouTube. Games will also be available on the league’s streaming platform, CEBL+.
“As Canada’s professional basketball league, with 10 teams across the country, our focus is simple, to meet fans where they are,” Ty Mazereeuw, CEBL president and CEO, said in a press release. “Partnering with CBC Sports brings the CEBL to more Canadians on a trusted national stage, and expands access across digital platforms including CBC Gem and YouTube, giving basketball fans of all ages more choice in how they follow our biggest moments.”
“Canadian basketball is having a moment right now on the world stage, and through our partnership with the CEBL, we can bring the energy and momentum of Canada’s top young players to fans across the country,” said Chris Wilson, executive director of sports and Olympics at CBC. “We are excited to share the excitement from the court with wider audiences on CBC’s platforms, and to interact with and serve local fans in CEBL locations across Canada.”
Image via CBC
