Radio / Television News

Upfronts 2018: How Netflix and “original” series TV drove Corus execs at the L.A. screenings

TORONTO – Corus Entertainment's Maria Hale says she didn't sweat the small stuff at the recent Los Angeles Screenings by having to bid aggressively for digital rights to new U.S. shows against Netflix and Amazon, in addition CTV and Rogers Media.However, cord-cutting in Canada inspired by Netflix as an increasing programming powerhouse did reshape Corus' upcoming 2018-19 primetime slate which was unveiled to local advertisers today in Toronto. "At the LA Screenings, we didn't feel their (Netflix) pressure, but we definitely feel their heat throughout the year," Hale, senior vice president of global entertainment and acquisitions at Corus, told Cartt.caLike...