UPDATED: Why Rogers dumped its own IPTV solution for X1 and will take $500 million hit

TORONTO – The rumour mill in the TV business was spinning overtime on this one lately, but today Rogers Communications made it official – it is killing its long-awaited IPTV solution in favour of Comcast’s X1 platform.The move means the company will take a pre-tax non-cash asset impairment charge in the range of C$475-$525 million in its fourth quarter.Friday morning’s press saw Rogers tout a new “long-term strategic partnership” with Comcast to bring Rogers customers Comcast's X1 IP-based video platform. However, it will not launch until 2018.As we have reported, Rogers was hoping to have its IPTV solution (built in...