HALIFAX – Consumers are voting with their wallets in terms of how they want their television programming delivered.
They are purchasing digital cable to gain packaging flexibility, PVR’s to allow them to create their own schedules, time-shifted services to give them additional viewing windows, whatever VOD is available and on-line services to bypass the traditional broadcasting system.
Some even resort to piracy in the belief that that will get them the programs they want to watch, when they want to watch them.
Despite this clear sign from consumers, programmers cling to distinct channels and even channel placement and distributors continue to offer large, inflexible packages of services.
Come to the CTAM Canada event in Halifax on October 2nd and hear senior cable operators and programmers discuss the looming on-demand world, what they will do with it and what it may do to them.
The confirmed panelists so far are Dean MacDonald, Persona Communications; Dan McKeen, EastLink; and Lisa Lyons, Corus Entertainment.
PLACE: Marriott Halifax Harbourfront Hotel (the old casino)
Halifax "A" Ballroom (overlooking the waterfront)
1919 Upper Water St.
Halifax, NS
TIME: 8:30 AM-10:00 AM ET
DATE: October 2, 2006
COST: $25. Members only, including "hot" breakfast.
