Twitter announces multi-year content agreement with F1

TSN excited about increase of interest in F1 LONDON, U.K. and TORONTO – Twitter announced today it has extended its partnership with Formula 1, entering into a multi-year agreement to amplify the sport’s coverage around the world. “Through this renewed and multi-year agreement, F1 fans will see an increase in video clips during a race weekend and throughout the season, showing race coverage, interviews, archive footage and moments featuring their favourite drivers on mobile and web,” a press release explains. “Advertisers will also be able to utilise the most engaging content from Formula 1 through Twitter Amplify, enabling them to...