MONTREAL — Today, Quebecor’s TVA unveiled its revamped brand along with a new brand strategy and the launch of its new TVA+ digital platform. With the new TVA+ website and app, being launched this afternoon, viewers have free access to live and on-demand TVA content, including several shows and complete series, as well as a selection of content from several specialty channels, says the press release announcing TVA’s refreshed branding. The company says the new website and app are just the first step towards what the full TVA+ digital platform will become, adding that the offering will be enhanced in...
