Radio & Television

TV ads lead 51% spike in Canadian advertising complaints

TORONTO – Consumer complaints about advertising reached their highest level in more than a decade in 2011, once again led by TV ads. Advertising Standards Canada (ASC), the national advertising industry self-regulatory body, said in its annual report  that Canadians filed 1,809 consumer complaints last year regarding 1,153 advertisements.  Consistent with previous years, advertising on television, with 686 complaints (38%), generated the highest number of complaints, followed by Internet ads with 345 (19%).   Ads in out-of-home media, including transit and billboard advertising, ranked in third spot with 11% or 204 complaints, while radio ads generated 85 complaints (5%). The ASC...
 

Our industry and COVID-19

We've gathered a number of links where Canadian cable, radio, television, telecom and wireless companies have posted their responses to the Covid-19 pandemic.