Radio & Television

TSN drafts Twitter Amplify for World Juniors; updates SportsCentre set

TORONTO - With about one week until the World Juniors, TSN announced it will debut the first live sports execution of Twitter Amplify in Canada as a complement to its broadcast coverage of the 2014 IIHF World Junior Championship (World Juniors, #2014WJC).TSN’s World Juniors Twitter Amplify campaign will begin leveraging real-time video highlights on the social media platform when the puck drops on Boxing Day. In addition, the network’s official Twitter account (@TSN_Sports) will share exclusive embedded video content from the biggest moments of the World Juniors, allowing hockey fans to instantly access video highlights from the tournament on Twitter. All...