Radio / Television News

TiVo’s capabilities grow with Internet TV, ad search

ALVISO, Calif. – PVR creator and manufacturer TiVo expanded its boxes' capabilities this week with the addition of an ad search service and the ability to bring downloaded web video to the TV set. 'TiVo Product Watch' offers advertisers a new way to reach TiVo subscribers (PVR/DVR users are notorious linear TV ad-skippers but are also voracious searchers) who are actively looking for products with advertising content and information. At launch, TiVo Product Watch will deliver targeted, relevant advertising content, from more than 70 advertisers and 100 leading brands, from up to five different product categories including Automotive, Entertainment, Financial,...