Radio / Television News

The Shopping Channel gets a makeover


MISSISSAUGA, ON – Rogers Media has outfitted The Shopping Channel with a new look. The makeover includes a new logo an on-air graphics; an updated website; new mobile platforms that include an app for iPhone and iPad; and new studio sets and programming segments. “Our brand evolution enhances this unique shopping advantage by reflecting changing online retail habits and desires, allowing for superior accessibility, and ultimately enabling our customers to discover more of what they want”, said president said Steven Goldsmith, in the announcement. “The Shopping Channel will continue to be everything our customers have loved about us, but easier,...