SAN FRANCISCO – Toronto’s Score Media has launched a version of its popular ScoreMobile application for the Apple iPhone and iPod touch, the company’s Score Ventures division announced Thursday.
ScoreMobile iPhone Edition is the first iPhone-optimized application covering live sports by a mainstream sports media company in North America, says the press release.
It allows fans to get up-to-the-minute scores and odds along with game previews and real-time boxscores for Major League Baseball and the NFL. Coverage of additional sports, including the NHL and the NBA, will be added in the coming weeks.
"Our goal is to provide hardcore sports fans with the information they demand, whenever and wherever they are. It made perfect sense for us to optimize our leading mobile sports application for the Apple iPhone," said Benjamin Levy, senior vice-president, Score Media Ventures.
"Score Mobile iPhone Edition is the first of several new web and mobile applications we will be rolling out this year and we are very pleased by the tremendous response this application has received from users across the United States since its beta launch in September."
Sports fans can access ScoreMobile iPhone Edition by directing their iPhone or iPod touch browser to: http://iphone.thescore.com
