TORONTO – Independent broadcaster The Fight Network will soon present some of its exclusive event programming on Viewers Choice Canada, with the hopes of expanding the audience for TFN’s content, and channel.
These special events will be available across Canada and will be branded "Fight Network Fight Nights" through Astral Media’s Viewers Choice Canada. Available monthly, the events will range from boxing, pro-wrestling and mixed martial arts to exclusive, one-of-a-kind offerings.
"Viewers Choice Canada is the premiere pay-per-view service in Canada and has a long and storied history of delivering some of the most memorable events within the fight game," said Mike Garrow president of The Fight Network, in a press release. "By securing this deal with Viewers Choice Canada, we will be able to provide additional uncut ‘special events’ from around the globe each month under The Fight Network brand."
"Our customers have come to expect the biggest and best boxing, wrestling and mixed martial arts events in the world on Viewers Choice and we’re thrilled to be able to expand our offering with Fight Network Fight Nights on Viewers Choice," added Bill Custers, director of programming and marketing, Viewers Choice Canada.
As part of this agreement, Viewers Choice and The Fight Network will leverage each of their properties to cross-promote Fight Network Fight Nights and each of the services respectively.
Viewers Choice is a pay-per-view service available to all cable providers and Star Choice Direct-to-Home satellite service across Canada.
The Fight Network – a brand new digital specialty service – is not as widely available.
