
SAN FRANCISCO and WATERLOO – Free phone and text company TextNow announced this week Norman de Greve, chief marketing officer at CVS Health, has joined its board of directors.
De Greve “will act as an advisor to TextNow’s senior leadership team, bringing decades of experience helping accelerate consumer-driven growth and differentiation,” reads the press release.
“He has been a key leader in the transformation of CVS from corner drugstore to the nation’s largest and most trusted health care company,” it adds. De Greve is currently the North American chairman of the Mobile Marketing Association and a board member of the non-profit Ad Council.
“TextNow is a major disruptor enabling millions of people to have access to phone service without paying high fees,” said de Greve in the release. “I am excited to join Derek and the talented management team to accelerate the company’s growth.”
“We’ve spent the past year building out our executive team and positioning TextNow for rapid expansion, and Norman’s experience and expertise will help us continue to scale our business,” said Derek Ting, co-founder and CEO of TextNow.
The company has hired six senior executives in the past year, including chief growth officer Ken Willner, CFO and COO Evan Fein, senior VP of engineering Andy Shin, VP of monetization Josh Lustgarten, VP of talent Suzanne Salzberg, and VP of people Kelsi Cochran. TextNow also added experienced tech executive Paul Schaut to its board in June 2020.