Telus enlists customers to help with $1M donation to SickKids hospital

TORONTO – Telus has pledged to give $25 for every new smartphone it activates in Ontario this month to The Hospital for Sick Children (SickKids), to a maximum donation of $50,000.The company has also crafted a new digital storybook as a way of helping kids and their families feel more comfortable going to the hospital. For every download of Bunny Goes to the Hospital, Telus will also give $25 to SickKids, to a maximum donation of $50,000.The initiatives are part of Telus’ $1 million commitment to SickKids, in support of the $1.3 billion needed from philanthropy to fund a new,...