Telus Digital brings GenAI-powered asynchronous messaging to My TELUS app

Telus International, rebranding to Telus Digital Experience later in the third quarter, announced last week the launch of Telus Expert Messaging, a generative AI (GenAI)-powered asynchronous messaging tool available 24/7 through the My Telus app. This new customer support tool provides flexible two-way interactions that allow customers to start, pause and resume conversations at their convenience, eliminating wait times associated with traditional phone and live chat queues, a Telus International press release says. The tool “lets TELUS customers access human support whenever it is most convenient for them, 24x7, by sending a message from their mobile device and receiving a notification when an expert has...