TelcoTV 2012: Consumer Interest in OTT Video Grows

LAS VEGAS—Despite its often unreliable, or relatively poor picture and content quality, Internet video is surging in popularity among consumers. At the TelcoTV show here last week, industry analysts and research firms released fresh studies indicating that over-the-top (OTT) video is an increasingly large draw for consumers. As a result, cable operators, telcos and satellite TV providers will increasingly be under pressure to offer their own OTT packages and stronger competitive products or risk losing their existing customers to video cord-cutting. With OTT video now a mass-market phenomenon, slightly more than 6% of U.S. TV households have either cancelled their...