TORONTO – According to an Angus Reid survey, Canadians of all ages are opting to use technology to get their point across, and relationships in Canada often blossom thanks to technology.
Two in five (42%) of Canadians aged 18-34 said they would send a flirtatious text to hint that they have a crush on someone, the survey found. Youth are also significantly more inclined to flirt with their crush by using Facebook wall posts or gifts (35%), and instant messaging (32%). But only 15% of Canadians aged 55+ would use Facebook, and only 12% would use instant messaging for the same purpose.
Interestingly, more Canadians aged 18-34 (15%) would opt not to use technology to let someone know that their relationship is over, than those aged 35-54 (9%) and 55+ (8%).
"The survey shows that some Canadians are so accustomed to using technology for every-day interactions with people that they would use texting, Facebook and e-mail to hint to someone that they either want to start or end a relationship," said Mandy D’Autremont, a research associate at Angus Reid Strategies.
The research company conducted the on-line polls in March on behalf of Motorola Canada, in support of the launch of its new Hint QA30 handset.
"The Hint is built for life on the go and managing relationships," said Carly Biggart, Motorola Canada’s director of marketing, in the press release. "We wanted to look at the role technology plays in Canadians’ lives and how we’re using it to give someone a ‘hint’ that might be hard to give face-to-face. Results show Canadians are doing everything from flirting to breaking up, all using technology."
The new Motorola Hint QA30, which uses a full QWERTY slider keypad and a colour 2.5" widescreen display, is available exclusively through Bell Mobility.
www.angusreidstrategies.com
www.motorola.ca/hint
www.bell.ca
