MONTREAL – Music and media solutions company Stingray today announced the promotion of Patrick Binette to director, content and programming.
Binette (pictured) joined Stingray in 2009 and was quickly made programming manager, Stingray concerts and music videos. In his new role as director, content and programming, he will manage a team of 100 music programmers; oversee the programming of all Stingray services including multiplatform audio channels, music video channels, and karaoke products; and lead Stingray’s outreach initiatives with artists and labels, with a special emphasis on promoting Canadian talent, says a company press release.
He has over 20 years of experience in the music industry and previously held the position of director of music programming at MusiquePlus and has worked in the promotions and marketing departments of major music labels including A&M, Polygram, and Universal.
“Patrick’s contribution to the caliber of Stingray’s programming has been instrumental to our notoriety as the leading provider of expertly curated multiplatform music services,” said Mathieu Péloquin, senior vice-president, marketing and communication, in the release.
“My career objective has always been to connect artists and audiences,” added Binette, in the release. “With our dedicated content team, I plan on building even stronger relations with artists and labels, and confirming Stingray’s position as the global benchmark for curated music services.”
