All Canadians can now access thousands of music channels
MONTREAL – Music company Stingray announced this week its mobile app is now available to all Canadians, untethered to their TV subscription.
It was previously available exclusively to pay-TV subscribers, but since the company announced a new audio ad partnership with Bell Media, the Stingray Music app will be available for free, and will now have some advertising added in.
Customers can upgrade to premium for a monthly subscription fee of $3.99/month, with a discounted price of 99-cents for students.
Recently redesigned, the Stingray Music app provides curated streams of music, each curated by a music expert (not an algorithm), including over 200 channels dedicated to Canadian music from coast to coast. Additionally, the app now features over 100 radio stations from across Canada and unlimited skips.
This month listeners can tune in to an exclusive channel curated by artist Harry Connick Jr., as well as a channel featuring the nominees of this year’s ADISQ Gala.
“This launch is integral to our B2C growth strategy. Having first built a loyal listener base through to our pay-TV provider clients, we are very optimistic that this announcement will meet with resounding success,” said Mathieu Péloquin, senior vice-president, marketing and communications. “Stingray Music disrupts what users have come to expect of music apps by providing a reliable lean-back experience. Thanks to our passionate team of music programmers, you can forget guesswork and endless scrolling, the perfect continuous soundtrack for every occasion is only a tap away.”
