Steve Hayden, Shari Swan headliners at CTAM Summit

WASHINGTON – Oglivy & Mather Worldwide vice-chair Steve Hayden will talk about brand marketing and Streative Branding founder and CEO Shari Swan will deliver a keynote on next generation trends at the Cable & Telecommunications Association for Marketing (CTAM) conference, running July 23-25 in Washington, DC. Hayden, who joined Ogilvy & Mather Worldwide in 1994, was co-creator of the “1984” Orwellian take-off campaign for Apple, and has led a number of highly successful campaigns for American Express, Kodak, Motorola, Dove and Cisco. Swan founded Streative Branding in Amsterdam, which focuses on global consumer trend analysis and consumer insight reporting for...