Stern overrated, says survey

CHARLESTON, S.C. - Despite all the hub-bub over superstar jock Howard Stern’s defection to satellite radio, a new U.S. survey suggests his impact on the genre has been pretty minimal. The survey, commissioned this month by American Media Services, says “a large majority of Americans (86 percent) are not likely to consider the purchase of satellite radio in the future because of his move.” Ed note: American Media Services is a brokerage, development and engineering firm which serves the traditional radio broadcast industry in the United States. Broken down further, 69% of those responding said they were "not at all...