Radio / Television News

Spike rebrands again


NEW YORK – It's not as big a move as say, going from a country music channel to an all-men's channel, but Spike TV today unveiled a new logo and tagline as part of a multi-million-dollar 2006 rebranding campaign that promises new programming to go along with its new look and tagline: Get More Action. A more modern and streamlined logo (left) featuring block print was introduced, standing in stark contrast with the cursive lettering and chevrons of the past, says the press release. Spike's new logo will make its debut on-air starting in May. "Spike is an entertainment brand...