So.da, Twitter launch digital sports betting series #OLGGamePlan

TORONTO — Corus Entertainment’s social digital agency so.da and Twitter announced today they have partnered with Ontario Lottery and Gaming Corporation (OLG) to launch a new interactive digital sports betting series, #OLGGamePlan. “Launching online today, #OLGGamePlan marks the 10th custom content series developed under the Twitter Originals Fueled by so.da program and debuts as so.da’s first always-on sports series, Twitter’s first brand-led sports betting show in Canada, and OLG’s first-ever sports program,” reads a Corus press release. The series is hosted by Ashley Docking (above, left) and Brad Smith (right). Episodes will drop weekly alongside exclusive sports content, available on...