
WHITE PLAINS, NY – The Society of Motion Picture and Television Engineers (SMPTE) and the Hollywood Post Alliance (HPA) have announced plans to consolidate in order to better serve the media and entertainment industry.
The SMPTE advances moving-imagery education and engineering across the communications, technology, media, and entertainment industries, while HPA serves the professional community of businesses and individuals who provide expertise, support, tools and the infrastructure for the creation and finishing of motion pictures, television, commercials, digital media and other dynamic media content.
"This is a monumental occasion for both SMPTE and HPA, two leading professional organizations serving the media and entertainment industry," said SMPTE president Robert Seidel, in the news release. "The new relationship between SMPTE and HPA presents many exciting possibilities, including fresh occasions for interactions and dialog, broader educational opportunities, and even richer contributions to standards development."
"HPA and SMPTE have long been collaborators in enabling the creative and technical communities to address the challenges and opportunities afforded by a rapidly changing media landscape," added HPA board president Leon Silverman. "Formal approval of our consolidation plan by the SMPTE Board of Governors and the HPA Board of Directors represents a major milestone in our relationship, and one that signals great things to come for the communities both organizations serve — within Hollywood and around the world."
While this partnership establishes closer ties between SMPTE and HPA on many levels, from the executive to the administrative, each organization will maintain its unique brand and culture, continues the release.
Wendy Aylsworth, SMPTE past president and former technology SVP at Warner Bros. Technical Operations, will serve as the SMPTE-designated member on the HPA board of directors.