OTTAWA – Smartphone usage is booming, and the type of smartphone you buy has an effect on how you view streaming data. Those are just two findings from a couple of new reports released this week by MTM on mobile phones in Canada.
The new Mobile Phone report examines the smartphone boom, market trends and wireless providers; a second report, Streaming Media on Smartphones, looks at the use of audio, video and television on smartphones.
A release from MTM about the reports lists some highlights from each report, which are:
- Smartphone penetration is booming: for the first time smartphone ownership has nearly doubled that of regular cell phones
- In terms of smartphones, the iPhone is still in top spot
- Users of smartphones frequently utilize advanced cell phone features such as accessing the Internet and social networking
- As Anglophones rapidly acquire smartphones, the number of Anglophones streaming audio, video and TV has grown
- There are signs of fatigue in terms of streaming video/TV on smartphones
- Brands of smartphones affect streaming of media (audio and video)
